Jim Lillig Discusses Top Affiliate Techniques

There's lots of discussion about techniques used by top affiliates in this presentation by Jim Lillig entitled "Co-Opetition, Comparison Sites and Conversion" at Affiliate Summit 2006 East (note there are a few references to the adult industry). The guy certainly doesn't pull any punches and there is plenty of food for thought. Thanks to the Affiliate Tip Blog by Shawn Collins for posting this. Links to presentation as follows:

Google Video:
http://video.google.com/videoplay?docid=8349225407979287614&hl=en

Transcript:
http://www.affiliatesummit.com/jim_lillig_0706.pdf