What is Link Bait?

Link bait is the term used to describe web content that will make people link to you and Search Engine Watch has a nice overview. If you are a site owner, think about the link bait content you can create in your area - link bait will be a good friend. Simple lists of high quality information work particularly well, an example of this being our search engine optimisation page at WebRef.eu.

Technorati Tag: Link Bait